Seasoned Veterans Who Know How to Deliver

Armando Viteri

President & CEO

Armando Viteri joined Neubloc in 2006 as president and CEO. Neubloc is a wholly owned subsidiary of Ameritege Technology Partners, a privately equity firm, headquartered in San Diego, California, with a focus on investments in more than a dozen enterprise software companies. In addition to his role as CEO of Neubloc, Mr. Viteri joins Ameritege as a principle investor and partner.

Mr. Viteri brings to Neubloc more than 25 years of executive management and expertise in the enterprise computing, software, networks and services market with an impressive record of accomplishments. Prior to Neubloc and Ameritege, Mr. Viteri was most recently President and CEO of RF Code, Inc., an emerging growth RFID solutions business where he successfully raised Tier 1 venture capital financing and delivered premier RFID hardware and software products to market. Prior to RF Code, Mr. Viteri co-founded and served as president of Pinpoint Corporation, the industry's first active RFID and Real-Time Locating Systems (RTLS) company where he pioneered the use of this technology for mission critical applications. Previous to Pinpoint, Mr. Viteri was executive vice president of TriTeal Corporation where he was responsible for creating both domestic and international sales channels and infrastructure, drove the advanced Java^TM development organization resulting in three patents, and was responsible for growing direct and OEM sales significantly over a three year period. Following three private financings, Mr. Viteri played an instrumental role in TriTeal's successful IPO in 1996 and secondary public offering in 1997.

From 1983 to 1993 Mr. Viteri held various sales, marketing, and management roles with Sun Microsystems, Inc. Joining Sun during its start-up phase he held numerous management roles for multiple disciplines during his tenure, and created, managed, and executed many initiatives that account for the success and growth of the business today. In addition to building and managing highly successful sales and marketing organizations, Mr. Viteri also managed systems engineering organizations.

Mr. Viteri has served on several technology company boards and variety of industry standards bodies. Mr. Viteri earned a B.S. in Electrical Engineering from the Massachusetts Institute of Technology. Member of MIT Educational Council.

Debra Tye

Chief Financial Officer

Functioning as the CFO for Neubloc, Ms. Tye has previously held the position of CFO and was a member of the board of directors at Liquid Investments Inc., a $170 million distribution business with 500 employees and eight operating entities. During her 14 years with Liquid Investments, Ms. Tye was an integral part of a management team that successfully evaluated and integrated more than 20 acquisitions totaling over $50 million. Ms. Tye's financial leadership is a vital asset to Neubloc's multinational financial structure.

Patrick J. Howell

V.P. of Product Evolution Design

Patrick heads up Neubloc's User Experience practice. He has more than 17 years as an interaction architect and graphic user interface designer. He holds a Bachelor of Arts in Fine Arts with a minor in Art History from San Diego State University. He has lead teams of experienced Information Architects, Usability Engineers and Graphic Designers. His work in user-centered design has received recognition as innovative across multiple platforms, from the web to interactive television and mobile handsets. Prior to joining Neubloc, he owned Digital Asylum, a User Experience consulting firm for over eight years specializing in user interface design for web and software applications. He has received numerous awards in new-media design, including the Presidential Design Award for his contribution to Arctic Data Interactive, an electronic science journal. He also received How Magazine's International Top Merit Award for his design and direction of Digital Asylum's innovative interactive portfolio. New Media Magazine recognized him as one the Top 100 worldwide interaction architects in 2000.